In the large Inditex family, Zara , the figurehead of the famous Spanish textile group, is known for its frenetic production and its dizzying turnover. But if, for example, Massimo Dutti , Bershka or Stradivarius are among the other brands of the conglomerate with which we are particular familiar, few know with the same insurance Oysho , the lingerie brand of the empire of Amancio Ortega.

Created in 2001, the Oysho brand specializes in lingerie and swimwear, but also in homewear and sportswear. A 100% feminine brand that distinguishes itself from its competitors by hybrid inspirations, drawing as much from the ready-to-wear trends as from the pragmatism of the functional pieces.

Oysho, a new canicular collection


That 's where the secret of Oysho lies: making pajamas as desirable as a little spring dress and a bra that' s as comfortable as it is elegant. A modern conception of femininity in short, which rhymes elegance with confidence, going as far as breaking the boundaries between our different locker rooms. This is how Oysho applies season after season to offer innovative collections adapting to the needs of contemporary women, the proof once again with these new collections imagined for the spring-summer 2018.

Silk pajamas with deep stripes, a nightgown for sun blindness: the nightclub is soaking up the elegance of our daywear, just like the sports collection, whose yoga and running outfits flirt with an attractive minimalism design. A mix of genres found at its peak on the collection of swimsuits , the latter borrowing vintage codes to mutate into pieces that would be displayed in urban areas willingly. As for the lingerie, faithful to its origins, it is declined on soft tones and delicate materials, inviting pieces in the air of the time like the bralette or the high pants.


Check out the entire Oysho Spring-Summer 2018 collection in the following slideshow.