Babydolls, swimwear, lingerie sets: La Perla unveils the pieces of her new lingerie collection. With the star model Kendall Jenner , the brand offers a charming muse to showcase the pieces of its brand new collection.

How is the new La Perla collection?

La Perla unveils 4 creations adorned with lace, embroidery, velvet, forming the autumn collection "Garden Jewels". It includes: a short cocktail dress, embroidered with multicolored crystals drawing pink and gold flowers on a black background, available in limited edition, but also a one piece swimsuit in shades of blue, iridescent to sequin, a set of hyper sexy lingerie in black lace enhanced with velvet details and a night gown embroidered with floral prints with integral ampliform bra.

An artistic team at the top

In addition to having chosen Kendall Jenner for his new campaign, Le Perla is offered the services of photographer duo Mert & Marcus. The campaign was shot in a sublime flowery and colorful décor, designed by artistic director Julia Haart. His inspirations? An imaginary and psychedelic world inspired by his favorite works of art, mixing references to pop art and modernism. The model Kendall Jenner poses, surrounded by giant and imposing flowers, in a singular setting that somewhat disconcerts the viewer. As for beauty, the top Kendall Jenner wears a well-centered stripe and hair behind the ears, a trendy hairstyle, makeup combines an intense red mouth, and a slightly peach-orange blush, 100% good-looking!

La Perla loves Kendall Jenner.

This is not the first time the brand has chosen Kim Kardashian's little sister to represent her. In 2016, Kendall Jenner already assumed the role of ambassador of the brand, and subsequently participated in other advertising campaigns and parades with La Perla. Followed by more than 80 million people on Instagram , Kendall Jenner also had the opportunity to work with brands like Balmain or Ralph Lauren and created the buzz wherever it goes.